The search engine Google’s Matt Cutts: ‘We will punish over SEO’d Sites’
As many would confirm, massive changes have been made in Seo recently (which you can improve with Senuke ), especially over the last 6 months and it seems that Google’s appetite for change is continuing based on what Matt Cutts of Google has purported to have said at a panel at SXSW named “Dear Google and Bing: Help me rank better!”

The audio which has been published and transcribed by Seo expert Barry Schwartz, hears Matt Cutts talking about on page Seo and how Google are sure to try to stop over “SEO’d” web sites trumping better content websites in search engine rankings. Cutts said:

“We don’t normally pre-announce changes but there is something we are working in the last few months and hope to release it in the next months or few weeks. We are trying to level the playing field a bit. All those people doing, for lack of a better word, over optimization or overly Seo.”

Cutts states his team is working on a way to make the “GoogleBot smarter” so it can decipher between web sites that use keywords too much on their web sites in addition to building way too many links.

It is designed as part of Google’s philosophy to become a better “relevance engine” rather than a online search engine. It wants better quality, a lot more relevant content to rank higher than over optimized web pages. Effectively the engineers are changing the GoogleBot so it ranks better content higher (which you can spread via Senuke) and penalizes to some extent low quality websites, who have, for a lack of a better phrase, "keyword stuffed".

In most respects this is an unavoidable consequence of Google’s drive to deal with the Seo techniques which they perceive distort their search engine ranking positions. With Panda 3.3 creating havoc with blog networks, Google is really pushing hard to make its search engine move away from ranking web sites who use keywords and link building as their primary Seo techniques.